Cass  Sunstein  makes the case for Better Regulation

  I am a supporter of the Better Regulation because after working on passing, drafting, and campaigning for some laws I ask myself 4 questions:   Is there a well-reasoned case, backed by the best available evidence, to support the proposal? Will the law work on the ground – will it be implemented and enforced … Read more

Why most lobbying does not work

“Good communicators understand that, even if they have their own agenda, they need to understand the viewpoints of the people they want to influence” (Jeff Kavanaugh, “Consulting Essentials”). What if you knew that 95% of what you said and did will fall on fallow ground. Imagine if you knew from the very start that what … Read more