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Aaron McLoughlin

I digress … thoughts on fish & the environment

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Day: 27 May 2018

5 useful techniques for producing winning campaign ideas

27th May 2018 by Aaron

I have ditched ideas that I initially thought were winners. They were not. I threw them away and then won. I use 5 simple techniques to help develop the ‘winning ideas’. I guess it comes down to one very simple idea.  I always test ideas out on key decision makers and influencers before I go … Read more

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