I digress … thoughts on fish & the environment
A Simple Test I Use Is there a sure thing to know if a campaign you are going to work is going to succeed or flop before you spend a cent? I believe there is. I use a simple, but highly effective technique, to know if you stand a chance of getting what you want. … Read more
On Friday 11th January, the European Commission launched a Public Consultation on the update to the Classification, Labelling and Packaging of chemical substances and mixtures (CLP) Annex. This is the regular update of substances that updates the RAC’s opinions. This is the 14th update. This is the first time the 4-week public consultation has been … Read more
I just treated myself to a Masterclass by David Axelrod and Karl Rove Teaching Campaign Strategy and Messaging . They are good friends. Over 24 lessons, two masters of the political campaigning craft share their lessons. There is sage advice from the campaign message, getting your message out, to identifying influencers, and a lot more. … Read more
An old friend recently called me. She wants the Commission to adopt a piece of legislation. She wants it to happen soon. I was asked “is it doable”? At 48 I am cautious. It is a side effect of age. Getting new legislation tabled, let alone adopted, is not for the faint hearted. With the … Read more