I digress … thoughts on fish & the environment
A series of posts on good practice in lobbying and campaigning
I’m doing some teaching in Maastricht about how to prepare a lobby plan. I believe a written lobby plan is a key product for successful lobbying. I agree with Karl Rove : “You then need to sit down and write out a plan … If you have no plan, you will lose.” I’m then asked … Read more
The concrete wall, headfirst, charging strategy It has taken me a long time to understand why some campaigns seem to be someone running headfirst, at speed, without a helmet, into a concrete wall. And then picking themselves up, mopping up the blood, and doing it again, and again. < /div> Why does this happen Over … Read more
Most lobbying efforts are going to fail. This applies to lobbying work by both industry and NGO interests. Backdrop I’ve been curious why so many people spend a lot of effort on doing something that, objectively, you can know before you even start, is going to fail. I thought failing, heroically of course, was just … Read more
These are the longer remarks I was due to share this evening at the 25th Anniversary of Maastricht University’s MA in European Public Affairs. However, reading the room, I cut things short. This is the full talk. ______________________________________________________________ I am going to share my personal view on what I think defines a successful public affairs … Read more