I digress … thoughts on fish & the environment
A series of posts on good practice in lobbying and campaigning
Over 30 odd years, I’ve come across some beliefs common to both NGOs and industry that are self-deception. Self-deception in campaigning and lobbying is common. It tends to guarantee that you will fail. I’ve listed some of them below. “The first principle is that you must not fool yourself, and you are the easiest person … Read more
Why gibberish does not persuade If you want to persuade a group of officials and politicians, they must understand what you are saying. A lot of interests fall at the first hurdle. The decision-makers you have to influence don’t understand what you are saying and want. The words coming out of your mouth or from … Read more
A lot (at least 80%) of what lobbyists write to their clients is ignored. It is put in the bin. The words on the page are confusing, too long, and unclear. Many pieces come across as inaccurate. The writing is designed to suck the lifeblood from the reader. The writing is, at best, pointless and … Read more
There are three main reasons to hand work over to a colleague: You can’t do everything You want to focus on things you are good at You want others to grow/learn You don’t need to delegate if you are: You are a telepath and can communicate how to do a task through thought … Read more