I digress … thoughts on fish & the environment
Many lobbyists and their clients (both industry and NGOs) think their case is so crystal clear that any sane person will agree with them. They get upset when people* – usually officials and politicians – ignore or reject what they say. There are usually five reasons why people ignore what they say. It does not … Read more
A while ago, I reviewed a position paper that bombed. When I ran the paper through all 4 of the tests that follow, it was clear why it failed to persuade. If you want to see if your policy communication is going to land or bomb, you can put it through one of these tests: … Read more
Legislators don’t have perfect knowledge. From time to time, events will transpire that deserve adjusting the application of a well-intentioned implementation measure. The original legislative intent would not be served by adopting the measure. Or, adopting the measure would harm the reputation of the EU or the law. This will preserve the integrity of the … Read more
It dawned on me that many interests in Brussels are content in being ignored. I’ve listed some of the most common telltale signs below. There is nothing wrong with being ignored most of the time. It is only an issue if you are here to influence the outcome of public policy and laws. If you … Read more