Why timing is vital for a lobbyist

I like the occasional long flight. It lets me rummage in an airport bookshop and pick up some easy reading. I just bought and read Daniel Pink’s new book “When – the Scientific Secrets of Perfect Timing“. Over 7 chapters and 218 pages he shows the importance of timing. Miles Davies “Timing isn’t the main … Read more

Charles Darwin shows you how to make your ideas prosper

Good or bad ideas flourish Ideas influence generations. They can be forces of good or bad. If the ideas are good or bad does not seem to influence how well they do. It seems those that prosper are those most clearly communicated. I thought support for Marxism and its ideological heirs would have crashed and burned … Read more

All About PR – A Hidden Gem every lobbyist should read

ALL ABOUT PR by  Roger Haywood I have taken the advantage of the my family being away to catch up on some reading. If you are in the business of influencing people you need to get this book. It was recommend to be a politician who is an excellent campaigner.  Even though it was published … Read more

How the cash strapped can win elections – the story of the UK Liberal Democrats

As a young Labour Party activist in the 1980s, the  British Liberal Party pulled off the most amazing swings in by-elections. Safe Labour or Conservative seats fell into solid Liberal victories. One man was responsible for this. His name was talked of in hushed tones. The Liberal political campaign guru Chris Rennard. He has now written … Read more