Aaron

Many people are starting to wake up to the REACH PFAS Restriction. Here is my basic checklist of things to do and not to do on REACH Restrictions. I’ve used this for years and adapted it. It may be of use to some people. Do Be ready. You usually know years ahead that this is … Read more

What’s the first thing you should do when the Commission has published a proposal? It’s not to have many internal meetings to anguish about the proposal or give a summary of the proposal in a very long ppt 50 + times. Instead, I do something dull and radical. I print a copy of the Impact Assessment, … Read more

If you are a lobbyist, what superpower would make your job easier and make you 1000x more effective? For me, it is the superpower to get into the minds of your audience and see the world they do as they do, and be able to reformulate what you were going to say so that it … Read more

A lot of time is spent on messaging sessions to discover winning ideas. It is a good way to start to illicit public policy and policy ideas that will help you win. But, it is just the start of a process that will lead to the progressive incremental elimination of the first tranche of ideas … Read more