302 words any lobbyist need to memorise

If you are a lobbyist or campaigner, Karl Rove has 302 words that  you should memorise. In Masterclass he gives a session on the campaign plan. I’ve transcribed the section below.   Karl Rove – The  Campaign Plan Masterclass “But after you settle on what that message is, and what the theme is, you then … Read more

How to be effective in Commission public consultations

As the Commission’s legislative machine gets into overdrive, there will be more and more public consultations to help mould legislative proposals. I’ve made prepared many over my long time in Brussels. It is nice to see your ideas and suggestions being reflected in the final Commission proposal. That’s is a nice feeling when you know … Read more